The Best Cities to Hire Gig Workers

Beth Furness
December 9, 2020

Whether you are looking to expand your business to new territories or simply want to dip your toe in with hiring gig workers as a new company, it is important to consider location as this can make or break your company. However, here at AppJobs GAP, we have reviewed the important statistics for you.

Whether you are looking to expand your business to new territories or simply want to dip your toe in with hiring gig workers as a new company, it is important to consider location as this can make or break your company. However, here at AppJobs GAP, we have reviewed the important statistics for you.


Using data from the AppJobs Institute, we have taken all the relevant information you need to consider when deciding which regions to expand your business in to. Here are the rankings for the top cities to hire gig workers based on important factors such as the cost of living, ease of starting work, number of active AppJobs users as well as customer availability.

Oslo

The Norweigan capital came in top across three of the four categories, making it top of our list. Having scored top marks in ease of starting work, Oslo is perfect for gig workers which makes it a haven for gig companies. Norway holds a reputation for being a technologically advanced and innovative societies in the world: so it makes sense that they are one of the leaders in this technologically-based work revolution. In 2014, Norway was ranked number one in the most prosperous countries in the Legatum Institutes Prosperity index, making it the perfect place to hire talented gig workers.


Warsaw

Close second to Oslo, Warsaw scores well due to customer availability being very high and the cost of living being low. It is said that Poland has the largest economy in Central Europe, with a large majority of the population working in the service sector: meaning no shortage of the people who could benefit from your gig work company.


Gothenburg

The Swedish city is scored very well on costs for gig work, making the gig economy easily accessible to the public and therefore greater numbers of flex workers are partaking in the gig economy. Gothenburg has had a major increase in the number of people working in the transport sector between the period of 2009 to 2016, which aligns well with the possibilities you can access as a gig worker on AppJobs.  


Sydney

Over 47% of millennials saying they participate in the gig economy and around the same percentage of the population of Sydney is aged under 30- this makes it a great place to hire flex workers. According to data from the 2016 census, nearly half a million people in the Sydney metropolitan area work, with the health service sector and uncategorised industries on the rise in popularity, this makes is a great place to hire flex workers.


Charlotte, NC

The population of Charlotte is around 872 000 which means plenty of possibilities for workers and work. Also, Charlotte has nearly 40 colleges within 25 miles, meaning there are lots of students who want a flexible schedule that comes with gig work. Charlotte is not only the largest city in North Carolina, but the third fastest growing major city in the United States. With this large growth, now is the time to hire flex workers in Charlotte.


AppJobs offers the opportunity to access 34 countries across 5 continents, testing what works and what doesn’t with minimal aftershock. The AppJobs Gig-worker Acquisition Platform (GAP)provides a solution to access this. Offering a solution to the time-consuming issue of supply acquisition, AppJobs GAP offers an advanced solution to the recruitment of flex workers, something that many traditional employment platforms are not equipped to deal with. Working with the likes of Lyft, DoorDash and Instacart, the AppJobs GAP has assisted many of these gig economy titans in their quest to find a flexible source of workers to fill the gap in the current recruitment market.


If you want to learn more about how the AppJobs GAP could benefit you and your business, get in contact (partnerships@appjobs.com) or schedule a call today.

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